Parker is the Founder and CEO of eyewear brand Kiaura. He has built Kiaura in to a 7 figure brand from $0 - kick started by product testing on TikTok.Really enjoyed talking to Parker about all things brand building, TikTok, Personal Branding & more:

• Why DTC isnt a business model
• The creative strategy behind going viral
• Why he’s the face of the brand - and is it sustainable
• The importance of understanding data
• When to hire experts
• The number 1 thing that builds customer loyalty

Connect with Parker on TikTokCheck out KiauraStay in touch with Daniel on  ...