BAM BizTALK - Your Business Sidekick!

BAM BizTALK - Your Business Sidekick!

di Angel Garcia
Stagione 3

#66 Building Community & Opportunity in West Texas | Victoria Santiago on BAM BizTalk Podcast

In episode #66 of BAM BizTalk, we sit down with Victoria Santiago, Dean of Continuing Education at Midland College, to explore how education, equity, and entrepreneurship intersect in West Texas. Victoria shares her inspiring journey from ESL instructor to leading one of the region’s most impactful community education programs. From helping families build better futures to creating inclusive opportunities for immigrants, women, and underserved communities, her story is a testament to what’s possible when you lead with heart and purpose. Whether you’re a business owner, educator, student, or advocate for change, this episode is filled with value. 💡 Topics Covered: 00:00 Why education transforms families 03:00 Victoria’s path from Venezuela to Odessa 08:00 Building ESL and workforce programs 14:00 CDL programs and empowering women 20:00 Serving underserved communities 25:00 Partnering with nonprofits like Casa de Amigos 32:00 Creating equity in education 38:00 The impact of AI on productivity 44:00 Community partnerships at Cogdell 52:00 Final thoughts on life, growth & leadership 👤 Guest: Victoria Santiago — Dean of Continuing Education, Midland College #podcast #midlandtx #odessatx #bambiztalk #podcasting #westtexas #businesspodcast #business #entrepreneurship #education #ai #artificialintelligence #youthempowerment

#65 Marketing Live Events | Building Backstage Event Marketing | BAM BizTalk Podcast

In episode #65 of BAM BizTalk, host Angel Garcia sits down with Ginny Van Doren-Truong, founder of Backstage Event Marketing, to dive into the dynamic world of live event marketing. Ginny shares how her passion for the arts and entertainment industry turned into a thriving business helping venues, nonprofits, and communities bring audiences back to live experiences. From teaching others how to market live events, to fostering community through initiatives like First Friday ODTX, this conversation is packed with insights for entrepreneurs, creatives, and anyone working in events. Whether you're looking to sell more tickets, market smarter, or turn passion into impact — this is the episode for you. Topics Covered: 00:00 Intro 01:00 Ginny’s journey to Midland and Wagner Noel experience 06:00 Founding Backstage Event Marketing 12:00 Odessa’s Texas Music Friendly designation 18:00 Marketing live events vs. other industries 25:00 Building a creative brand with intention 35:00 Why teaching & sharing resources matters 42:00 How to stay focused and avoid shiny object syndrome 48:00 Building community through First Friday ODTX 55:00 How to connect with Backstage Event Marketing and access resources Guest: Ginny Van Doren-Truong – Founder, Backstage Event Marketing #BAMBizTalk #BackstageEventMarketing #GinnyVanDoranTruong #LiveEventMarketing #OdessaTX #FirstFridayODTX #TexasMusicFriendly #EntrepreneurshipPodcast #EventMarketingTips #CreativeEntrepreneur #PurposeDrivenBusiness #SupportLocalTX #SmallBusinessMarketing

#64 Abundance in Business | Darien Smith - How Faith Elevates Vision | BAM BizTalk Podcast

In episode #64 of BAM BizTalk, host Angel Garcia sits down with Darien Smith, founder of The Abundance Photography, to unpack a powerful journey of purpose, creativity, and community. From a career in law enforcement to becoming one of Midland’s most sought-after photographers, Darien shares how he transformed a personal need into a thriving, faith-led business — rooted in servitude, creativity, and a deep commitment to giving clients more than expected. This is not just a conversation about photography. It’s about building a mission-driven brand, rebranding for growth, and how staying true to your story can set you apart in a crowded industry. Topics Covered: 00:00 The mindset behind “Expect More” 02:00 Why “The” in The Abundance Photography matters 04:15 From Police Officer to Camera: How Darien started during COVID 07:40 Turning creativity and faith into a career 10:30 Building a business around family and freedom 13:50 Why branding and rebranding really matters 19:00 Growing a team and staying true to your identity 25:00 Word of mouth vs. marketing: What really builds a business 30:00 Pricing with purpose and discernment 35:00 How to stand out in a saturated industry 39:00 Staying humble, focused, and impact-driven Guest: Darien Smith – Founder, The Abundance Photography 🔔 Don’t forget to like, comment, and subscribe for more deep-dive conversations with purpose-driven entrepreneurs, creatives, and community leaders across West Texas. 📲 Follow us: Website: ⁠www.bamconsulting.com/bam-biz-talk-podcast⁠ Instagram: ⁠@bam_ventures_business_sidekick⁠ Facebook: BAM Ventures - Your Business Sidekick #BAMBizTalk #AbundancePhotography #MidlandTX #CreativeEntrepreneurs #FaithDrivenBusiness #PhotographyBusiness #BusinessPodcast #RebrandingSuccess #TexasCreatives #PurposeOverProfit #SmallBusinessGrowth #StartupStory #BusinessWithHeart

#63 Carving a Legacy | How Ty Caffey is Reviving Ski Skeller Sports | BAM BizTalk Podcast

In this episode of BAM BizTalk, Angel Garcia sits down with Ty Caffey, the owner of Ski Skeller Sports, to talk about building a thriving outdoor gear business in a place where snow is rare and passion runs deep. This conversation dives into the unique challenges and creative strategies behind running a seasonal, niche business in West Texas — from managing ski and snowboard inventory to adapting during COVID and connecting with both college students and families. Ty shares what it’s like taking over a 60-year-old brand and building trust across generations while keeping things fun, local, and true to its roots. Whether you're into outdoor sports, niche retail, or small-town entrepreneurship, this episode delivers practical insights for building a business that lasts. Topics Covered: 00:00 Intro 02:15 The history of Ski Skeller Sports 06:40 Why a ski shop works in West Texas 10:20 How Ty transitioned into ownership 14:00 Serving seasonal markets and pricing for different customers 18:45 Marketing to both families and college students 22:10 Navigating COVID closures and pivoting strategies 28:35 Wake surfing, snowboarding, and trending gear 32:50 Community involvement and partnerships 37:20 What it takes to revive a legacy brand 40:00 Founders Blend and the power of local connections Guest: Ty Caffey – Owner, Ski Skeller Sports 🔔 Don’t forget to like, comment, and subscribe for more deep-dive conversations with innovators and entrepreneurs from across Texas. 📲 Follow us: Website: ⁠bamconsulting.com⁠ Facebook: BAM Ventures - Your Business Sidekick Instagram: bam_ventures_business_sidekick #BAMBizTalk #SkiSkeller #EntrepreneurshipPodcast #SmallBusinessSuccess #MidlandTX #WestTexasBusiness #SeasonalBusiness #OutdoorRetail #SkiGear #WakeSurfing #LocalLegacy #SmallBusinessOwner #BusinessPodcast #FoundersBlend #RetailSuccess

#62 Space Starts Here | How Texas Is Shaping the Future of Space | BAM BizTalk Podcast

In this episode of BAM BizTalk, Angel Garcia sits down with Eric McManus of the Space Force Association to explore how *West Texas* is becoming a major player in the global space economy. From launching rockets to 3D printing organs in zero gravity, this conversation reveals how *Texas* is driving space innovation, education, and national security through local grit and global vision. **Topics Covered:** 00:00 Intro 01:50 Why Texas is leading the commercialization of space 06:30 How Midland supports space testing and innovation 10:15 Oil & gas meets space exploration 14:20 U.S. space dominance – the real story 20:10 Space domain awareness and national security 28:00 Printing organs in space: Healthcare revolution 35:40 The future of STEM and space education 42:00 Tech, robotics & getting kids involved 48:30 The Space Force Cadet Corps 54:00 How everyday West Texans can shape the future of space 👨‍🚀 **Guests:** Eric McManus – Space Force Association 🔔 Don’t forget to like, comment, and subscribe for more deep-dive conversations with innovators and entrepreneurs from across Texas. 📲 Follow us: Website: [⁠bamconsulting.com⁠] ⁠Facebook⁠ BAM Ventures - Your Business Sidekick ⁠Instagram⁠ @⁠bam_ventures_business_sidekick⁠ #SpaceEconomy #TexasInnovation #SpaceForce #STEMEducation #Entrepreneurship #SpacePodcast #MidlandTX #BAMBizTalk #podcast #odessatx #nationaldefence #Texas #exceptionalism

#61 From Operator to Visionary: Building a Scalable Tech Powerhouse in West Texas

In this episode of BAM BizTalk, host Angel Garcia sits down with John Brenner, founder of West Texas IT Consulting, to dive deep into what it really takes to grow an IT business from scratch. From working solo with 60 clients to leading a certified MSP with a full team, John shares his journey of long nights, hard lessons, and big wins. They discuss the mindset behind evolving from break-fix support to managed services, how to price services for sustainability, why culture and training matter more than ever, and how AI is transforming the future of small businesses. It’s an honest, insightful look at growth, grit, and leading with purpose. 10 Key Topics Discussed: The shift from break-fix to Managed Service Provider (MSP) model Starting a business from zero — with no clients or money Lessons from undercharging and pricing for value Building client trust and long-term service relationships Why small business owners need to embrace AI now Creating internal training systems for tech teams Using peer groups to scale smarter and learn faster Promoting from within: technician to TAM and VCIO roles How to build a company culture that drives retention Structuring business entities and planning for long-term growth

#60 Cybersecurity for Small Biz: What Every Owner Needs to Know

In this Cybersecurity episode of BAM BizTalk, host Angel Garcia sits down with David Gonzalez, Jaime Gonzalez, and Joshua D. Hansen — senior team members from Tall City Cyber — to unpack what small business owners really need to know to stay secure in a digital world. This isn’t a tech lecture — it’s a straight-talking, real-world conversation designed for entrepreneurs, operators, and community leaders who know cybersecurity matters, but don’t know where to start. From phishing scams to password mistakes, insider threats to cloud safety, these experts bring insights from their experience in military, IT, and business operations to help you take control of your digital security. What you'll learn in this episode: Why small businesses are prime targets for cyberattacks The most common mistakes that open the door to hackers What a cybersecurity-first mindset looks like in daily operations Simple, low-cost actions you can take immediately How to get your employees on board with safe practices Tips for choosing the right cyber partner for your business Stories from the field: what local businesses are facing today The truth about antivirus, firewalls, and “set it and forget it” security Why military discipline translates well to cybersecurity The first 3 steps to strengthen your business security this week If you own a business — or help run one — this 60-minute episode could save you more than just money. It could save your reputation.

FOUNDERS FOCUS: Hetty Green: The Fierce Mind Behind America's Queen of Wallstreet

In this episode of Founders Focus, a special edition of BAM BizTalk, hosts Angel Garcia and Gina Lewis shine a spotlight on one of history’s most overlooked financial powerhouses — Hetty Green, known as the "Queen of Wall Street." From overcoming early rejection to becoming a self-made legend who even bailed out the city of New York, Hetty’s story is a masterclass in resilience, strategy, and vision. Listen in as Angel and Gina dive deep into how Hetty’s mindset, upbringing, and strategic brilliance helped her thrive through four financial panics — building wealth that rivaled the titans of her age without seeking anyone’s permission. This isn't just a history lesson — it’s a blueprint for bold entrepreneurship today. 10 Topics Discussed The Power of Early Financial Education: Hetty reading stock reports at 8 years old. Battling Gender Expectations in Business: Why Hetty was underestimated — and why she didn’t care. Living Frugally, Thinking Rich: How lifestyle discipline built lasting wealth. Turning Trauma Into Tenacity: How early rejection fueled her drive. Navigating Four Major Financial Panics Successfully. The Role of Women in Finance Before Legal Rights Were Recognized. Trust, Betrayal, and Family Wealth Battles. Why External Validation Didn't Matter to Hetty (and why that's crucial for founders). Teaching Financial Independence to the Next Generation. Modern Parallels: How Hetty's Strategies Apply in Today's Volatile Markets.

BAMBIZTALK SPECIAL: What You Need to Know: Mobile Home Planning, Zoning, and Your Rights in Odessa

In this special episode of BAM BizTalk, host Angel Garcia is joined by Liz Shaunessy, Director of Development for the City of Odessa, to unpack the real facts behind the proposed zoning ordinance changes — and to clear the air on misinformation spreading throughout the community. Thousands of residents received letters about zoning ordinances — and understandably, many had questions and concerns. This conversation aims to explain what the proposed changes actually mean, how they may affect residents, and most importantly, what rights homeowners have moving forward. This episode isn’t about speculation — it’s about transparency, planning, and making sure every Odessa resident understands their role and voice in the process. 10 Topics Discussed The truth behind Odessa’s proposed zoning ordinance changes Clarifying the term “legal non-conforming” and what it means for homeowners Protections under Texas state law for mobile and manufactured homes Why the city sent out strongly worded letters — and what they really meant Strategic planning vs. outdated zoning from the 1950s How public input can shape the final outcome The role of planning and zoning boards in policy decisions Ensuring long-term protection through written ordinances The future of downtown Odessa and development initiatives How citizens can stay informed, get involved, and voice their concerns
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#59 From Oil Fields to Open Roads: Garrett Dobbs' Journey of Faith, Grit, and Growth

In this powerful episode of BAM BizTalk, Angel Garcia sits down with Garrett Dobbs, aka The Insurance Hunter, to explore his inspiring leap from oil and gas into the world of health insurance. More than just a career change, Garrett’s story is one of faith, perseverance, and finding purpose through business. Whether you're a budding entrepreneur, a seasoned hustler, or just someone seeking direction in life, this episode is packed with real talk and raw wisdom. Garrett breaks down what it really means to build a brand that's true to you, embrace faith during uncertainty, and why “you don’t have to do anything — you get to do everything.” 10 Key Topics Covered: Personal Branding – Why your business should be a reflection of you. Career Pivots – How Garrett went from oil rigs to insurance calls. Faith in Business – Trusting divine timing and walking by faith, not by sight. Sales Mindset – Shifting from “closing” to serving people. Aggressive Patience – Working hard while waiting on the results. Social Media Growth – Learning to leverage digital platforms authentically. Overcoming Setbacks – How not getting paid one month became a turning point. Work-Life Harmony – Finding flow instead of balance in a chaotic schedule. Active Recovery – The role of gratitude walks, meditation, and nature. Discipline & Focus – Why intentionality beats hustle culture every time.
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