The NRL got its record media rights deal. But signing the contract was the easy part.

Now DAZN has to make the economics work.

Former DAZN executive Murray Barnett joins Moneyball – The Business of Sport to explain what happens after one of the biggest sports broadcasting agreements in Australian history is signed.

How do you justify paying billions of dollars for one competition? Will Kayo Sports and Foxtel subscribers eventually pay more? Can DAZN grow the NRL internationally? And what does this deal mean for every other Australian sport competing for broadcast money, sponsors and audience attention?

Scott Keenan and Murray unpack how DAZN approached its first major Australian rights negotiation after acquiring Foxtel, why retaining the NRL was strategically critical, and how global stre ...