Maura Welch of Together Labs: The Power of the Metaverse Creator Economy

In this episode of the Metaverse Matters Podcast, hosts Mike and Lauren are joined by Maura Welch, VP of Marketing at Together Labs, a veteran marketer in social media, virtual worlds, and now the metaverse.

In our conversation, we focus on IMVU, the world’s largest friendship discovery and social metaverse platform with over 1 million daily active users. Maura shares more on how IMVU works, including why fans show up to connect, self-express, build communities, and create. Even more valuable, Maura shares insights on how brands can approach communities in virtual worlds to co-create, grow their brand, and drive revenue.

Together Labs was recently named to TIME’s list of the 100 Most Influential Companies of 2022 and The Future 100 Trends to Watch in 2022.

It was a great conversation, we hope you enjoy it.

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