Category: Research
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Podcast Statistics: The Current State of Podcasting
By 2025, podcasts have turned from a niche curiosity into a global habit. An estimated 584 million people tune in to podcasts each month, with U.S. listenership exceeding 158 million – that’s over half of Americans aged 12+. Podcasting has become an audio entertainment juggernaut, valued at nearly $40 billion worldwide. Whether you’re launching your…
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Parasocial Relationships and the Science of Trust in Podcasting: Authenticity in the Age of AI
By Alberto Betella, Co-Founder of RSS.com As a PhD in affective computing, also known as Emotion AI, I’ve spent years exploring how technology engages our emotions. Later, as co-founder of a global podcast platform, I watched those same dynamics unfold in real creators and their audiences. At Podcast Movement 2025 in Dallas, I gave a…
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Trending Celebrity & Athlete Podcasts
Podcasts have become a staple in the way people consume entertainment, and where people want to be entertained, famous people will find a way to do it. We’ve seen an increase over the years in celebrity- and athlete-hosted podcasts which are continuing to draw massive audiences. Whether it’s deep conversations, sports breakdowns, or behind-the-scenes stories,…
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How Are Americans Using Their Cell Phones at Work?
How Much Do Americans Use Their Phones During Work? For many of us, cell phones are never out of reach—even during the workday. Whether it’s checking social media, sending a quick message, or sneaking in a few minutes of streaming, personal phone use has become a fixture of modern work life. To find out just…
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The Most Popular True Crime Podcasts Across the U.S.
True crime podcasts have become a staple part of the entertainment rotation for millions of consumers. From gripping murder mysteries you can’t believe to unsolved cases that still leave us scratching our heads, the genre continues to captivate audiences across the country. Knowing how many true crime pods are out there, and how much content…
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Entertainment Spending Across the U.S.
Entertainment is a significant part of the lives of many. From streaming movies and TV shows to enjoying live performances and downloading your favorite podcasts, the way Americans consume content is constantly evolving. With new forms of media becoming increasingly popular, there will always be new costs for people to consider when balancing their entertainment…
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