Fabrice Haiat (YOOBIC): Building the Category Leader in an Untapped Market 🧭
Zero to One by Jonathan Yana, Matteo David, Gary Rouch
Episode notes
Fabrice Haiat serves as CEO and Co-Founder of YOOBIC, the AI-powered platform helping frontline and deskless teams in retail, hospitality, and logistics communicate, train, and execute. YOOBIC has raised a total of $80 million in funding, including a $50 million Series C round in 2021, and is used by more than 350 global brands, including Ralph Lauren, Levi's, and Puma, to support over 3 million frontline employees worldwide. The company's investors include Highland Europe, Insight Partners, and Felix Capital.
AGENDA:
- 00:01:04 - Who is Fabrice Ayat? Building Yoobic from Scratch
- 00:09:52 - How Yoobic Was Started and the Problem It Solves
- 00:12:45 - How to Find a Real Customer Pain Point
- 00:15:40 - How to Get Your First B2B Customers
- 00:18:50 - Enterprise Sales Tips: How to Sell to Large Companies ...