Breaking Barriers: Sibabalwe Sesmani on Women in Sports PR
Young, Black and In Business by Anelisa Tuswa
Episode notes
In this episode of Young, Black & In Business, Sibabalwe Sesmani, founder of Unorthodox, shares how she built her career in sports PR and management, navigating a space where women are often underrepresented.
From working with athletes to building her own agency, Sibabalwe speaks about the lessons, resilience, and strategy behind her success.
💡 You’ll hear about: • How Unorthodox began and what sets it apart • The realities of women in sports business • The role of storytelling in athlete representation • Advice for women breaking into male-dominated fields
🎧 Young, Black & In Business is a podcast celebrating African entrepreneurs and change-makers who are redefining business, leadership, and creativity across the continent.
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