With the rise of social media and influencers, the marketing and advertising industry had to adjust. Now everyone can share their creative thoughts and ideas with the entire world and gain a loyal following. To leverage the situation and benefit from that, more companies start working with these creators and creating a new marketing strategy. Regev Gur is the CEO of Narrative Group. He is an expert in identifying trends and talents in the social media creator's arenas and connecting them to their ideal partners in the tech industry. By creating this partnership, both sides can get what they want - the creators can make a living out of their content and the companies can reach their target audience using a familiar and trustworthy face. How can a brand know if a certain creator is a good match for them? What do creators need to do to make their hobby into a paying job? We discussed those questions and more in today’s podcast episode. Time Stamps: 00:00: Introduction 2:07: Who is an influencer and when is the time they can make a living from brand deals? 5:03: How to live a life without the intention of making money from what you love? 7:32: Types of brand deals 11:12: Regev's advice: You have to be pitched by the brand! 13:38: Short-form or long-form content? Who's going to make more money? 17:19: Profitable niche 19:36: Preparing a marketing strategy as a content creator 23:34: Conclusion 🍿 Watch Next: ▶️ The Evolution of Content Creation with Nuseir Yassin (Nas Daily): https://www.youtube.com/watch?v=yoQMeEt8hzw&t=5s ▶️ Turning Travel Into a Self-Development Tool with Elona Karafin: https://www.youtube.com/watch?v=mmsJRfGWX-g Follow Us! ⭐️ Instagram: https://www.instagram.com/just_wndr/ 💪 LinkedIn: https://www.linkedin.com/company/justwndr/ 👤 Facebook: https://www.facebook.com/justwndrcom/ ♣️ Join our community of travel content creators: https://www.facebook.com/groups/69037... Follow Regev Gur: https://www.instagram.com/regevgur/ https://www.linkedin.com/in/regevgur/ https://www.linkedin.com/company/narrativegroup-co/
Isar Meitis is a serial entrepreneur with decades of experience in the travel industry. Isar is the former President of E-Commerce at Tourico Holidays, the largest hotel wholesaler in the United States. When the company was acquired by Hotelbeds, the largest hotel wholesaler in the world, he became the Head of E-Commerce. With time, he eventually moved on to start his own companies, Be the Stage and The E-Tribe; a mutually beneficial relationship-driven growth engine and weekly podcast. This endeavor has generated over $40 million for his clients. In today's episode, Isar discusses why content is king; why you should invest in it, what works best on social media and how to uniquely market each content type. Time Stamps: 00:00: Introduction 01:22: The value of content and why we should invest in it 06:44: Isar’s professional transition and motivation 11:42: What content creation infrastructures does Isar's company provide? 17:08: What content works best on social media? 21:24: What is the best way to market content? 27:57: How can content creators work with businesses? 32:10: Tips for content creators 34:01: Conclusion 🍿 Watch Next: ▶️ The Evolution of Content Creation with Nuseir Yassin (Nas Daily): https://www.youtube.com/watch?v=yoQMeEt8hzw&t=5s ▶️ Turning Travel Into a Self-Development Tool with Elona Karafin: https://www.youtube.com/watch?v=mmsJRfGWX-g Follow Us! ⭐️ Instagram: https://www.instagram.com/just_wndr/ 💪 LinkedIn: https://www.linkedin.com/company/justwndr/ 👤 Facebook: https://www.facebook.com/justwndrcom/ ♣️ Join our community of travel content creators: https://www.facebook.com/groups/69037... Where to Stream wndrcast: 🎧 Spotify: https://open.spotify.com/show/218RMDcjuyW7elmFtNLr72?si=k3ovvQ26SsOOV-C07p8NVg 🍎 Apple: https://podcasts.apple.com/us/podcast/wndrcast/id1622341463 📦 Amazon: https://music.amazon.com/podcasts/4cff18cc-524d-44ac-8616-2d3a3c33c11f/wndrcast Follow Isar Meitis: https://www.linkedin.com/in/isar-meitis-2a5320/ https://www.linkedin.com/company/be-the-stage/ https://www.linkedin.com/company/the-e-tribe/
If you’re reading this, there’s a good chance that you're familiar with (and are a fan of) Elona Karafin. Since her first time on an airplane, when she moved from Ukraine to New York as a Jewish refugee with her family, Elona has become a passionate travel blogger and content creator, sharing her story with over 150K followers on Instagram alone. In this episode, we learn about Elona’s journey as an entrepreneur, her philosophy on travel as a self-development tool and find out what advice she has for others looking to start their own business or brand in the digital world. Time Stamps: 00:00: Introduction 05:20: How do you see the evolution/future of content? 08:07: How do you stand out in a highly competitive industry? 10:56: Building community and influence online 13:22: Thoughts on using your influence to do good in the world 15:14: Niche-specific vs. going broad 17:37: Elona’s masterclass 19:20: Monetization methods 23:31: Manipulating the algorithm 26:01: Would you choose the travel industry if you were starting over? 26:59: Conclusion 🍿 Watch Next: The Evolution of Content Creation with Nuseir Yassin (Nas Daily) ▶️ https://www.youtube.com/watch?v=yoQMeEt8hzw&t=5s Follow Us! ⭐️ Instagram: https://www.instagram.com/just_wndr/ 💪 LinkedIn: https://www.linkedin.com/company/justwndr/ 👤 Facebook: https://www.facebook.com/justwndrcom/ ♣️ Join our community of travel content creators: https://www.facebook.com/groups/69037... Where to Stream wndrcast: 🎧 Spotify: https://open.spotify.com/show/218RMDcjuyW7elmFtNLr72?si=k3ovvQ26SsOOV-C07p8NVg 🍎 Apple: https://podcasts.apple.com/us/podcast/wndrcast/id1622341463 📦 Amazon: https://music.amazon.com/podcasts/4cff18cc-524d-44ac-8616-2d3a3c33c11f/wndrcast Follow Elona: https://www.instagram.com/elona/ https://www.tiktok.com/@elonakarafin https://www.elonatheexplorer.com/
Mike Dewey is a passionate content creator and producer, who epitomizes in every way, shape and form exactly what a successful creator looks like in today’s world. Mike has candidly spoken on his platform about maintaining authenticity, staying true to yourself, and reinventing yourself while working in a public-facing industry; some very trying tasks that Mike has pulled off with grace. It was a pleasure speaking about the evolution of the industry in seemingly unknowing directions, how to be successful as a creator, and most importantly, how to define success for yourself. Give this episode a listen below. Time Stamps: 00:00: Introduction 00:37: What has been your experience in content creation? 02:33: Why did you start? 03:52: How did you strike business with big brands? 05:11: Is there any other strategy apart from consistency? 07:07: How do you manage the business of analytics and data? 09:15: How do you develop a hook/unique strategy as a newbie? 11:52: How do you envision the future of content creation and video? 13:46: What is “Moment”? 16:10: What is your greatest advice for content creators and how do you define success? 19:22: Conclusion 🍿 Watch Next: The Evolution of Content Creation with Nuseir Yassin (Nas Daily) ▶️ https://www.youtube.com/watch?v=yoQMeEt8hzw&t=5s Follow Us! ⭐️ Instagram: https://www.instagram.com/just_wndr/ 💪 LinkedIn: https://www.linkedin.com/company/justwndr/ 👤 Facebook: https://www.facebook.com/justwndrcom/ ♣️ Join our community of travel content creators: https://www.facebook.com/groups/69037... Where to Stream wndrcast: 🎧 Spotify: https://open.spotify.com/show/218RMDcjuyW7elmFtNLr72?si=k3ovvQ26SsOOV-C07p8NVg 🍎 Apple: https://podcasts.apple.com/us/podcast/wndrcast/id1622341463 📦 Amazon: https://music.amazon.com/podcasts/4cff18cc-524d-44ac-8616-2d3a3c33c11f/wndrcast Follow Mike Dewey: Instagram: https://instagram.com/mike_dewey?igshid=YmMyMTA2M2Y=
Michael Matias, Stanford graduate, investor in early stage startups, Venture Partner in VC funds, and most notably - creator and host of 20MinuteLeaders - has made it his goal and life mission to remain curious and to always find love and inspiration in everything he does. In this episode of wndrcast, Michael shares how passion, consistency and a clear vision for your content and what story you want to tell is the recipe for being a successful content creator. Time Stamps: 00:00: Introduction 01:38: What does success mean for a content creator? 04:29: How were you able to create 800 episodes without a big team? 07:24: How can creators build a consistent media channel on a low budget? 10:19: How do you tell the story of your content/podcast? 14:49: Why was it necessary to change content format & what’s the foreseeable future? 18:07: How can a new creator come up with the look/format for their content? 21:50: Conclusion 🍿 Watch Next: The Evolution of Content Creation with Nuseir Yassin (Nas Daily) ▶️ https://www.youtube.com/watch?v=yoQMeEt8hzw&t=5s Follow Us! ⭐️ Instagram: https://www.instagram.com/just_wndr/ 💪 LinkedIn: https://www.linkedin.com/company/justwndr/ 👤 Facebook: https://www.facebook.com/justwndrcom/ ♣️ Join our community of travel content creators: https://www.facebook.com/groups/69037... Where to Stream wndrcast: 🎧 Spotify: https://open.spotify.com/show/218RMDcjuyW7elmFtNLr72?si=k3ovvQ26SsOOV-C07p8NVg 🍎 Apple: https://podcasts.apple.com/us/podcast/wndrcast/id1622341463 📦 Amazon: https://music.amazon.com/podcasts/4cff18cc-524d-44ac-8616-2d3a3c33c11f/wndrcast Follow Michael Matias and 20 Minute Leaders: LinkedIn: https://www.linkedin.com/in/matiasmichael/ Facebook: https://www.facebook.com/20minuteleaders/