If you are looking for a podcast to learn about content marketing, then look no further.

In this podcast, we discuss the different aspects of content marketing and provide a holistic view that will not only help you drive traffic to your website but also help you generate leads.

Our special guest for this episode is the B2B content marketer Erin Balsa who has dedicated her life to content marketing. Some of her key achievements include

✨ Helped increase organic demo requests by 102% in one year

✨ Conceptualized, wrote, and project managed a research report that drove $680k+ in revenue

✨ Helped draft and launch a market category to secure a $50M Series A

Over the years, she has worked with Hubspot, G2, monday.com, among others, and founded h ...