Building My Own Label & Rebranding Myself as an Artist | Josh Hvaal
What's Cookin? by Beccs Vernon
Episode notes
In this episode of What’s Cookin?, we sit down with Josh Hvaal, a DJ and producer originally from Derby and now based in Manchester, to talk about reinvention, artist identity and building something bigger than just music releases.
Josh opens up about his production journey from the very beginning. We talk about the early tracks, creative breakthroughs, unfinished ideas and the habits that helped shape his sound over time. We get into what it really takes to improve as a producer, how to develop your own identity and the process of getting music heard by the right people.
A major part of the conversation focuses on navigating the label world, with Josh sharing his experiences releasing music on labels like Hot Creations, TRICK and Hottrax, including the pressure, confidence shifts and industry realities that co ...