She Left Aerospace for Mom Life… and Built a Global Award-Winning Brand
weVENTURE HerStory Podcast by weVENTURE Women's Business Center
Episode notes
Twelve years ago, Sarah Smith left a secure aerospace career while pregnant to become a stay-at-home mom and start a small side hustle. That side hustle became Southern Caramel, now an internationally awarded gourmet caramel brand selling on Amazon. In this episode, Sarah shares the journey of building her dream alongside her father as her business partner, and navigating the bittersweet tension of reaching her biggest wins after losing him to cancer.
00:00 Intro
01:03 Meet Sarah Smith + The Sweet Story Behind Southern Caramel
02:07 The Leap: Leaving Aerospace to Build a Business From Home (2013)
04:33 Why Caramel Won (And Why It Was the Smart Niche Move)
07:06 From Home Kitchen to “Real Business” Mode (Inspections + Wholesale)
08:45 The Family Power Move: Dad Joins and the Vision Gets Bigger (2018)
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