In this week’s podcast Anand Gopal, COO, Voiro, and Kavita Shenoy, CEO Voiro, talk about sustainability in programmatic advertising and further discuss how important it is to keep sustainability on our radar while the entire industry goes through tectonic shifts.

https://newsletter.firstpartycapital.com/p/jeff-green-the-great-soothsayer-of?s=r

They also discuss an Accenture report by Neeraj Sharma on how the DNA of modern consumers is hard to understand. Anand explains how the way forward is to pay attention to the quality of recommendations to avoid consumer fatigue. He further points out that data sharing across platforms can be key to getting to know the modern-day consumer as an i ...