Apple just announced Siri AI at WWDC yesterday.

Can they succeed this time? Because let's be honest — they've failed miserably till now.

2011: Apple launches the world's first AI assistant. 3-year head start over everyone.

2025: User asks Siri "What month is it?" → Siri: "Sorry, I don't understand."

Why Siri fell so far behind:

1️⃣ Privacy over power — ChatGPT trained on the internet, Siri didn't

2️⃣ Failed 1 in 3 times in internal tests — delayed, pulled their own ads

3️⃣ $250M false advertising lawsuit settled May 2026

4️⃣ Hardware company culture — annual cycles don't work in AI

What they announced yesterday: 🤝 Siri AI — powered by Google Gemini ($1B/year — the admission says it all) 📱 Real cross-app intelligence — emails, photos, messages, calls 🔒 Privacy-first — on-device processi ...