Innovation by Design - The Discovering Phase

PIVOT & GRIT by Vaughan Broderick

Episode notes

Today's show, we follow on from last week's overview of design thinking and we will deep dive into the basics of the discovering phase.

The discovering phase is about building empathy, being curious and exploring the problem space.

The most useful tools are interviewing and observation. We'll unpack how to select interviewees, interview techniques and how to improve your design thinking craft.

The key takeaways that I want to leave you with today are number one, leave your own baggage and biases behind. Remain curious to learn and explore the problem space.

And secondly, practice your interview technique and self reflect in order to master it.

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entrepreneurshipinnovationdesign thinkingservice designhuman centred design