Jeff Large is the founder and CEO of Come Alive Creative, a branded podcast agency. A few months ago, when Trailer Park first launched, he reached out to Arielle to discuss the concept of podcast trailers. Turns out he's been thinking about them a lot -- their benefits, how to get clients to prioritize them, and how audiences receive them. He's done some research. And in this episode, we discuss that research.

Sneak peek at the findings:

1. It's sorta dumb not to have a trailer
2. Podcasts that have trailers tend to do better and last longer
3. It's not a bad idea to create more than one trailer if you can't decide on one format

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