Bill Douglas has had more than one moment that changed the trajectory of his life. In this episode, he shares the wild story behind one of them, and how it shaped the way he thinks about resilience, risk, and building a business that lasts.

Bill is the CEO of OpticWise and co-author of Peak Property Performance, a Fast Company Press bestseller. His company helps commercial real estate owners take back control of their data and digital infrastructure instead of leaving it in the hands of vendors. Bill brings decades of experience applying modern technology to one of the slowest-moving industries out there, and he has the war stories and the wins to back it up.

This conversation covers life lessons that go way beyond real estate, the entrepreneurial mindset that got Bill here, and why data ownership might be the single most ove ...