Brilliance in B2B Marketing

The Thought Leader's Voice Podcast by iResearch Services

Episode notes

Keith Browning joins us on The Thought Leader’s Voice, the flagship podcast series by iResearch Services.

Aptly named one of “Ireland’s Brightest Marketing Minds”, and with over fifteen years of experience in innovative start-ups and at multinational firms, Keith leads brand marketing globally for the Marketing Solutions business unit at LinkedIn. His interests include brand strategy, B2B marketing strategy, and digital marketing.

Keith has created stand-out marketing campaigns across North America and Europe for high-profile brands across the travel, technology, and hospitality sectors. His most recent B2B marketing campaign for LinkedIn – “B2Brilliant” – launched a new suite of tools and tactics to help B2B marketers produce creative campaigns that borrow from the B2C playbook.

Keith is an impassioned k ... 

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Keywords
brand visionmarketingenterprise strategy