S2 E9: Global Supply Chain Strategy with Ying Liu

The Builder Circle by Pratik: The Hardware Startup Success Podcast by Sera Evcimen

Episode notes

This podcast episode features an in-depth conversation with Ying Liu CEO of BlueLake Packaging, a seasoned expert in hardware product development and the sustainable packaging industry. Drawing from her extensive experience, including building Apple's supply chain infrastructure in China, Ying shares valuable insights on

  • outsourcing vs. insourcing,
  • establishing strong supplier relationships,
  • the importance of quality in product development,
  • the challenges of scaling production and
  • the critical role of sustainability in manufacturing.

Ying emphasizes the need for financial prudence, leveraging community support, and the importance of assembling a  ... 

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Keywords
product developmenthardware developmentmanufacturingentrepreneurshipproduct designstartupscontract manufacturersproduct validationbudgetstartupquality managementquality controlsupply chainsupply chain managementglobal supply chain