Episode notes
In this episode of the Think Small Podcast, Rene Rodriguez, President and CEO of Speaking Roses, shares the story of a company that is doing something no one else in the world has done: patenting the ability to print logos, messages, images, and brand identities directly onto real flowers. What began in 2002 as a fresh flower business became something far larger when Rene realized that printing on petals does not just personalize a gift, it creates an entirely new product category, one that sits at the intersection of flowers, branded merchandise, and lasting memory. From Tom Cruise giving Speaking Roses on the Ellen show to corporate orders of $25,000 to $100,000 for branded events, the company has earned over 500 media features, won best product at the world's largest promotional products trade show in Las Vegas, and at its peak was producing o ...