In this episode of the Think Small Podcast, Shauna Frost, CEO of Meals on Wheels New Mexico, shares how she transformed a volunteer role into a two-decade mission of leadership, growth, and impact. From delivering meals herself to leading a statewide organization, she offers a candid look at what it takes to run a nonprofit like a business—balancing compassion with strategy. Frost breaks down the realities of serving a vulnerable population while navigating unpredictable funding, explaining how diversifying revenue streams and investing in marketing became critical to sustaining and expanding services.

The conversation dives into how Meals on Wheels New Mexico scaled from a local program to a statewide lifeline, especially during the pressures of COVID-19, and how innovation—from healthcare partnerships to technology upgrades—helped meet ri ...