For the Greater Good: Collaboration as a Revenue-Cycle Strategy

The Shift: RCM Talks by Bill Eikost, Valerie Barckhoff, & Heather Dunn

Episode notes

In this episode of The Shift: RCM Talks, Bill Eikost, Valerie Barckoff, and Heather Dunn are joined by special guest Travis Gentry, CEO of Hyve Health, to discuss how data collaboration can reshape provider revenue cycle performance. Travis shares his path from engineering and early healthcare IT work—including building one of the first patient estimation tools—to his current mission: helping providers pool claims and remits to create a normalized, “forest-level” view of payer behavior. The group digs into why providers and payers often “talk past each other,” and how siloed patient accounting definitions make it hard to see systemic issues or hold payers accountable at scale. They also explore the idea of a provider-focused “data co-op” that enables faster trend detection, stronger negotiating leverage, and more evidence-based payer conversation ... 

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