Episode notes
A story about speed as strategy—and why saying no to billion-dollar deals built a stronger company.
This episode is for SaaS founders who feel stuck between landing big logos and building what actually scales.
Most SaaS companies don't fail because they lack ambition. They fail because they chase the wrong customers.
Mark Walker, CEO of Nue, took a different path. With decades in enterprise software—ERP, CRM, NetSuite—he joined Nue in March 2022 when it was pre-revenue and a "science experiment." He made one decision that changed everything: focus on speed over complexity. When Nvidia came calling, he said no. When asked to build for everyone, he picked his peers instead.
And this inspired me to invite Mark to my podcast. We explore why treating speed as your core product creates defensible value. Mark sha ...
Keywords
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