Most client projects don’t fail in delivery. They fail in definition.

In this episode of The Real Place, I walk through a real example of taking on a new client who thought they had a marketing problem—only to discover the real issue was clarity, positioning, and how they define success. As a Lean Six Sigma Black Belt and founder of Obsidian Success, I show you how to slow down the setup, ask better questions, and coach your client to the true problem before you build anything.

You’ll learn:

• Why “we need more leads” is a symptom, not a problem
• The 3 traps that kill client onboarding before you start
• How to use Lean thinking (DMAIC / PDCA) to define the real problem
• A simple 3-question framework to redesign your project setup

If you’re a coach, consultant, or solopreneur tired of rework an ...