About the Guest(s):

Wade Kingsley stands as a seasoned radio professional, actively engaging audiences with his insightful podcast conversations. Backstage at the Heard, Commercial Radio and Audio's annual event, he consistently provides listeners with intriguing interviews that delve into the nuances of audio marketing.

Mark Ritson is an acclaimed international marketing professor known for his sharp insights into branding and media strategy. With a career spanning various academic and industry roles, Ritson has become an authoritative voice in marketing, revered for his thought leadership and ability to distill complex marketing concepts into actionable insights.

Episode Summary:

In this compelling episode, Wade Kingsley sits down with marketing maestro Mark Ritson to discuss insights fr ...