Hyros has launched an expanded AI-powered ad tracking platform designed to eliminate cookie-dependent metrics and deliver full transparency into digital advertising performance across all major channels. Founded by Alex Becker and led by CEO Ismael Esn, the platform serves e-commerce businesses, digital agencies, and performance marketers who need accurate, verifiable attribution data to make smarter budget decisions. - Hyros uses artificial intelligence to reconstruct complete customer journeys without relying on cookies, solving a major accuracy problem that affects most standard ad tracking tools today. - The platform eliminates attribution overlap by identifying which advertising channels causally drove a conversion, rather than which ones simply touched the customer at some point. - A unified real-time dashboard consolidates data from all majo ...