The Business of Being an Athlete
The Intersection Podcast by Weiss Serota Helfman Cole + Bierman, P.L
Episode notes
Sports are no longer just games. They’re billion-dollar businesses.
In this episode of The Intersection, host Chanae L. Wood joins Sports Marketing Executive & Strategist Arlesha Amazan and Alan Fertel, Chair of the Sports, Arts & Entertainment Law Group at WSHC+B, to unpack the business of athletes as brands.
From NIL deals to endorsement contracts, scandals to legacies, this episode explains why athletes today function more like corporations than players, and how protecting their image, rights, and intellectual property is essential to long-term success.
EPISODE 2 BREAKDOWN
[00:00:15] - [00:01:23] Introduction/Welcome To The Intersection: Athletes as CEOs. Chanae Woods, Esq. ...
Keywords
SPORTS LAWathletic brandingnil dealssports attorneyathletic managementintellectual property sportssprots marketingathlete as ceosports entertainmentsports entrepreneurshipathlete businesssports branding strategycollegiate sportsflorida sports lawmiami sports lawft lauderdale sports lawsouth florida sports lawuniversity of miami sports lawflorida international university sportsst. thomas university sports lawSPORTS LAW BRANDING