What if you could build a successful soap brand without making every single bar yourself?

In Part 2 of our conversation with Joanna Couch of The Soap Gal, we're going behind the label—and into the world of white label, private label, contract manufacturing, branding, and scaling a soap business.

Joanna has spent years manufacturing products for other brands, including major brands and Amazon sellers, so she has a perspective most soap makers simply don't get to hear.

We talk about the difference between white label and private label, what custom manufacturing actually looks like, minimum orders, customization, packaging, lead times, manufacturing costs, and what brands need to know before approaching a manufacturer.

But this conversation goes way beyond ma ...