Episode 66: The "Gurus" Are Wrong: Dismantling the Worst Small Business Advice

The Dirty Heifers by Margaret Connor

Episode notes
  • Ever feel like you're following every piece of small business advice on TikTok but getting nowhere? In Episode 66 of the Dirty Heifers Podcast, Margaret, Jessie, and Shauna dive deep into the world of "business platitudes"—those overused phrases that sound smart but often lead makers astray.We’re breaking down why "just be consistent" isn't enough, how nicheing down can actually limit your growth, and why even the best products don't just "sell themselves." If you’re tired of being told to "just go viral" and want practical strategies that actually move the needle for your handmade business, this episode is for you.In this episode, we discuss:
    • The Word of the Week: Defining "platitudes" and why they can be dangerous for your strategy.
    • Consistency vs. Intentionality: Why doing  ... 
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Keywords
business growthhandmadehandmade business tipssmall business advicehandmade businessmaker tipsfinding your nichesmall business marketingsmall business systemsbusiness platitudes