In this episode, Avi, Edahn and Rob give their impressions of the Las Vegas shows, debate producer countries' positioning at trade shows, strategic branding and marketing of Botswana, Signet Jewelers apparent pivot within the K-economy, lab-grown diamonds and industry regulation, market trends and consumer behavior in the US, among other hot topics affecting the global diamond market.

00:00 Botswana Responds to The Dudes

02:32 Producer Countries Take Center Stage at JCK

04:57 Botswana, Namibia & Angola's Strategy

09:40 Can Botswana Become a Consumer Brand?

13:20 Was JCK Las Vegas a Success?

15:00 The K-Economy and Natural Diamond Demand

16:43 Why Bridal Buyers Are Under Pressure  ...