You’ve spent years building your brokerage — recruiting agents, growing revenue, playing great offense. But there’s a silent value leak most owners never see until the deal table: a back office that runs on spreadsheets, manual workarounds, and “good enough” systems.

In this episode, we break down what buyers actually reward (and what they punish), why two brokerages with similar revenue and EBITDA can be valued millions apart, and the confidence discount that hits spreadsheet-dependent operations in diligence.

Drawing on findings from EY Parthenon, Forrester, and the Institute for Mergers, Acquisitions and Alliances, we walk through the real math of multiple compression, the cleanup tax buyers will charge you, and the diligence fatigue that kills deals.

If your commissions live in Excel and your accounting lives in QuickBooks,  ...