Making a podcast is only part of the job. The harder question is: how do people actually find it?

In this episode of The Creator’s Log, Krloz looks at the strange gap between publishing a podcast and actually being discovered. From an old podcast episode still getting downloads months after it was abandoned, to listeners finding the show through YouTube and guests, there are plenty of ways an audience can stumble across a podcast that have nothing to do with simply hitting “publish.”

We also get into podcast SEO, collaborations, social media, YouTube, promoting your own work, and the uncomfortable feeling of sending your podcast directly to people you know. But the conversation eventually takes an unexpected turn:  ...