From IT Banking Job To Game Changing Youth Sports App With A Solution Of Time Literacy
The Athletes Portal by Keith Williams
Episode notes
In this episode, we sit down with Zoya Lehrer, founder of Orgo — the smart logistics calendar built for multi-sport, active families. Zoya immigrated to the US from Ukraine at age 9 and grew up in inner-city Brooklyn where parks and pavement were her playing field. That scrappy, resourceful background eventually led her to identify a massive problem hiding in plain sight: your calendar is lying to you. We unpack how Orgo goes beyond scheduling to show families how events actually happen — with prep time, drive time, carpool coordination, route optimization, and smart notifications built in. Plus, we dig into Orgo's signature concept, Time Literacy® — the executive life skill your kids aren't learning in school but need for everything that comes after. If you've ever felt like managing your family's sports schedule is a second full-time job, this ...