Episode notes
If you've been trying to figure out what's wrong with your practice and keep coming up with a different answer every time, here's the thing nobody is telling you: there are only three actual problems in most private practices. And you've probably been chasing symptoms of all three at once without realizing they're separate things.
Three. That's it.
This episode is the map. It names the three structural problems that show up in almost every established practice and helps you pattern-match against your own situation so you know which one is yours.
- Wrong business model for the stage you're in
- A practice that routes everything back to you
- Positioning that doesn't match who you want to serve
None of them are marketing problems. None of them are mindset problems. All three are structural, and they each have a different answer. The first move is just knowing which one you're in.
Each episode after this goes deep on one of the three. This one orients you to the whole season.
In this episode:
- The three structural problems that affect most established private practices
- How to tell which one is your load-bearing issue
- Why each one requires a different kind of answer
- How to use this episode as a map for the rest of the season
Resources:
- Why This Feels Off (free diagnostic): start.veronicadietz.com
- Direction Session ($500): go.veronicadietz.com/session