Most people start networking only when they need something. That is the mistake. In this episode of Networking in the Digital Age, TJ Walker explains why desperate networking feels awkward, transactional, and ineffective.

Part of the Ultamize Personal Development Podcast Network, this episode teaches you how to build professional relationships before you need them, so people already know you, trust you, and remember you when opportunities appear. Search for Ultamize, The Biggest Networking Mistake You Are Probably Making Right Now, or Networking in the Digital Age to find practical networking advice for modern professionals.

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