https://www.StoryMattersCompany.com

https://www.MyStory911.com

Bridget K. Brown from StoryMatters tells New Businesses how to Get Your Story Straight

Storytelling in Business and Wall Street

Bridget K. Brown from Story Matters discussed the importance of storytelling in business, particularly in preparing for quarterly calls with Wall Street. She emphasized the need to find the right story amidst data and to understand the 'why' behind a business decision. Bridget also highlighted the significance of a business's 'why' in connecting with their target audience. Mary Scott from BusinessRiff facilitated the discussion and agreed on the impor ...