In this episode, Tim sits down with Jeff Mayo of Vitae Capital to break down how real estate deals actually succeed—or fail—at the capital level.

This isn’t about renderings or surface-level strategy. It’s about what happens underneath: capital stacks, risk exposure, underwriting discipline, and how experienced operators make go/no-go decisions before a project ever breaks ground.

Jeff walks through the difference between control and non-control investments, and why that distinction directly impacts risk, influence, and outcomes. If you’re not in control, you’re operating downstream from someone else’s assumptions—and that changes everything.

The conversation shifts into asset class strategy, comparing residential development with industrial deals. While industrial may look simpler on the surfac ...