What is a fire year?

The term that started everything — and why the standard advice has never been written for people like us.

Most business content is built for people in stable conditions. This episode is for everyone else — the people building from inside chaos, caregiving, financial pressure, and real stakes. Host Rebecca introduces the concept of the fire year and reframes it not as an obstacle to building, but as the foundation of it.

In this episode

What a fire year is — and how it's different from just "a hard time"

Why the standard advice (wake up at 5am, stay consistent, believe and leap) breaks down inside a fire year.

The reframe: the fire year is not in the way of your story — it is your story

A simple first practice: naming your fire year and why it matters ...