Scuba travel leadership takes planning, destination knowledge, customer care, and real-world experience. In this episode of Marketing Minutes by Scuba Diving Industry Magazine, Britain and William Cline welcome longtime contributors David Prichard and Lily Mak of Enchanted Sea Images and Vari-Fit Snorkel Keeper.

🕐Timestamps:

00:00 Intro to Marketing Minutes

00:31 Meet David Prichard and Lily Mak

01:09 Lily’s Background in Physics, Engineering, and Diving

02:23 David’s Publishing Career and Path into Scuba

03:48 A Dive Club Love Story and Underwater Proposal

04:58 Contributors to Scuba Diving Industry Magazine

05:30 Retirement, Writing, and Full-Time Dive Industry Work

06:19 The Story Behind Vari-Fit Snorkel Keeper

07:43 Product Demo and Retailer Applications

08:51 Helping R ...