Joan Margaret, artist, art teacher at the Memorial Art Gallery and founder of Billboard Art ROCs, joins the show to talk about what happens when you combine a love of color, a commitment to community and a drive down a gray stretch of 490 after COVID.

Discover how Billboard Art ROCs got its start when Joan noticed how dismal the messaging around her felt on her daily commute and decided to do something about it, eventually placing her vibrant floral paintings on digital billboards around Rochester and receiving emails from strangers whose days were turned around by what they saw. Learn about her ongoing Have a Heart Hidden Heart Daily Painting Challenge for Charity, a project where hidden hearts are embedded in every painting and proceeds go to local organizations including the Center for Youth and Mount Hope Family Center.

The initia ...