14: Andrew Hui, TD Bank

Andrew is the AVP of Enterprise Consumer and Customer Journey Insights at TD Bank. His team of consumer and customer journey insights practitioners lead support the consumer and customer journey insights needs of TD Bank in both Canada and the US. His team is responsible for insights related to Brand, Citizenship, Sponsorship, ESG, Product, Customer Journey, and Diverse Communities.

Prior to TD, Andrew was a VP at Ipsos for almost 10 years. At Ipsos, he managed quantitative market research studies for clients in a variety of industries including telecommunications, foodservice, retail, tier-1 CPG, and financial. Before Ipsos, Andrew was at Cara (now Recipes Unlimited) where he managed the overall Guest Satisfaction research program in addition to supporting the Kelsey's, Montana's, and Milestone's brands with consumer insights.