Show notes and topics covered:

• how to define success for you, personally

• the importance of audio, and the commercial impact of a good narrator

• commercial versus artistic decisions

• what happens when a book underperforms, and what you can do about it

• navigating option clauses for future books

• how sales track-records can impact future contracts

• using leverage (when you have it!)

• What you can argue for in contracts, and how much you can push back

• things you CAN do to help promote your book

• questions from listeners! (A few).

Mike's specific advice:

• Success is specific and individual, and relative to your career

• Ask for audio rights reversion with 12 weeks of re ...