“If the market doesn’t provide the solution, you build it yourself.”

In this special partner feature of the Prayin’ and Slayin’ Podcast, we’re bringing you the origin story of one of our premier network partners: DEADNUTS Outdoors.

Aaron sits down with DEADNUTS co-founder Cole Daniels to take it all the way back to Washington State in 2020.

Amid lockdowns and uncertainty, the Daniels family had a simple but important goal: teach their boys how to ethically place an arrow on an elk.

When they went looking for realistic targets to help prepare them for that moment, they found a problem. The options were expensive, heavy, difficult to get, or simply didn’t provide the realistic practice ex ...