Episode notes
In this episode of Marketing Corner Talks – Business Talks Edition, host Dave Keighron sits down with Jackee Kasandy, founder of Kasandy Inc., a Vancouver-based social enterprise redefining commerce through fair trade and artisan partnerships.
Jackee shares her remarkable journey from growing up in Kenya to building a lifestyle brand that connects conscious consumers to ethically sourced products from across Africa and beyond. Together, they explore the challenges of entrepreneurship, the power of storytelling in retail, the transition from brick-and-mortar to digital, and Jackee’s ambitious new circular economy initiative tackling fabric waste in Vancouver.
This conversation offers valuable insights into resilience, creativity, and the future of socially conscious business.
...Keywords
Sustainable businessSocial enterpriseFair tradeArtisan goodsEthical fashionCircular economyAfrican artisansVancouver businessWomen entrepreneursBlack entrepreneursFabric waste solutionsBrand storytellingGreen business innovation