Business Talks: Marketing bookstores as communities with Nena Rawdah of Cross & Crows Books. [Ep. 32]
Marketing Corner Talks by David Keighron
Episode notes
🎧5th episode of 2025: Marketing bookstores as communities with Nena Rawdah of Cross & Crows
🎙️In this episode of Student Talks, Dave's podcast producer Carlos interviews Nena Rawdah, the owner of Cross & Crows Books, a queer-centric bookstore in Commercial Drive, Vancouver.
🎤Nena shares her journey of establishing the bookstore, the challenges faced in building community connections, and the unique strategies employed to stay competitive as a brick-and-mortar store in a digital-first world.
📚The conversation highlights the importance of creating a "third space" for the queer community, the significance of social media in promoting the bookstore, and the proud achievements that have marked its growth.
✨Nena also offers valuable advice for aspiring small business owners, discusses future initiatives aimed at comm ...