S01 E01 - Pricing Strategies for Associations with Dr. Michael Tatonetti

Managing eLearning by Jon Aleckson
Dr. Jon Aleckson & Matt Harpold introduce Dr. Michael Tatonetti. Dr. Michael shares his background and focus for Pricing for Associations. Why is there a struggle for associations pricing products? They discuss the common challenges associations face for pricing products, when to include marketing, when determining product pricing and how  ...  See more
Keywords
pricingelearningassociation management