Your social following isn’t automatically your community. Unowned spaces like social media can drive visibility and foster meaningful connection, while owned spaces can create depth and belonging. What matters most isn’t just where your community lives, but how it’s thoughtfully designed and led. So how do you choose what makes sense for you . . . and how can those spaces support one another?

In this episode, we’re going beyond the feed to explore how owned and unowned community spaces work, and how to nurture connections across both. You’ll learn the difference between owned and unowned communities, how to plan your community ecosystem, how to nurture peer-to-peer connection, and how to identify and support community champions

Music: "Haymaker" by Steven Beddall

Producer: Mai Vo (@maivo0_0)

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