Welcome back to the Library Marketing for Library Marketers (LM4LM) Podcast for episode 15 in which I talk with Maria and Jennifer, present and past presidents of the Library Marketing & Communications Conference that is scheduled for this November. Registration is now open online at: https://www.librarymarketingconference.org/ Congratulations to all of the scholarship winners and all of the exciting speakers who will be sharing their expertise at the conference! Apologies for some of the background noise in the recordings! Maria Atilano is the Student Engagement Librarian at the University of North Florida's Thomas G. Carpenter Library in Jacksonville, Florida. She began working in academic libraries in 2002 as a student while studying at the University of North Carolina at Greensboro. Before becoming a librarian, Maria held staff positions as Library Services Specialist in Public Services and Sr. Library Services Associate in Special Collections at UNF. She graduated with her MLIS from Florida State University in 2012. Jennifer is the President of IntelliCraft Research, LLC – a strategic marketing and communications consulting firm to libraries, information centers, information professionals, and similar nonprofits. Jennifer is the past president of the Library Marketing & Communications Group and is now a Director at large! Thank you again to Maria and Jennifer for being my guests on LM4LM! Have feedback for me? Please send me questions, comments, constructive criticism, and anything else that comes to mind at rothleyk@gmail.com.I've got a website, although it’s bare bones! Find me online at: www.thelibrarianmarketer.wordpress.com. (It's pretty basic right now but feel free to contribute anything). There is a quick 3-question survey you can take, too. Until next time! Intro & Outro Music Credit: Royalty Free Music by MusicUnlimited from Pixabay.By accessing this Podcast, I acknowledge that the entire contents are the property of Katie Rothley, or used by Katie Rothley with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission, or editing, of this Podcast may be made without the prior written permission of Katie Rothley. This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.
Welcome to our fourteenth episode; this episode was actually recorded on October 13, but life kind of got in the way for me, so I apologize. Here, I speak with Sarah Tolle, content strategist working as a Content Director for Black and White Zebra! You can find her online via her website: sarahtolle.com. Thank you again to Sarah for being my guest on LM4LM!Have feedback for me? Please send me questions, comments, constructive criticism, and anything else that comes to mind at rothleyk@gmail.com.I've started a website! Find me online at: www.thelibrarianmarketer.wordpress.com. (It's pretty basic for right now). There is a quick 3-question survey you can take.Until next time!Intro & Outro Music Credit: Royalty Free Music by MusicUnlimited from Pixabay.By accessing this Podcast, I acknowledge that the entire contents are the property of Katie Rothley, or used by Katie Rothley with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of Katie Rothley.This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.
Hey, how’s your July going? We’re on to episode 13, which was originally recorded last year before the holidays and has minimal edits! Apologies for the ongoing long spells of silence; that’s what happens when I get busy with teaching painting classes at local libraries in my area AND working full time. I always plan to not go so long between episodes again, but you know how life can be! Also I still need to figure out balancing in my edits, and once I figure out how to do that on Soundtrap, it’s on! So please know that I do appreciate any feedback you share with me!This podcast episode features guest speaker and library marketer Sara DeVries, Community Relations Manager at Herrick District Library in Holland, Michigan, my home state, and I am really grateful to her for taking time out of her busy schedule to talk:Thank you again to Sara for being a guest on LM4LM!Have feedback for me? Please send me questions, comments, constructive criticism, and anything else that comes to mind at rothleyk@gmail.com.I've got a website, although it’s bare bones! Find me online at: www.thelibrarianmarketer.wordpress.com. (It's pretty basic right now but feel free to contribute anything). There is a quick 3-question survey you can take, too.Until next time!Intro & Outro Music Credit: Royalty Free Music by MusicUnlimited from Pixabay.By accessing this Podcast, I acknowledge that the entire contents are the property of Katie Rothley, or used by Katie Rothley with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of Katie Rothley.This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.
Thanks for joining me for episode 12. This podcast episode features guest speaker Meghan Kowalski, who is the Outreach and Reference Librarian at the University of the District of Columbia. Previously, she worked at The Catholic University of America's Mullen Library where she held positions in both public and technical services. You can reach her on Twitter (@meghan1943) or Instagram (meghan1943). She is the author of the Substack newsletter “The Weekly Wrap” (https://meghankowalski.substack.com/). You can also visit her website (www.meghankowalski.com) to see a portfolio of her work and read her blog.Thank you again to Meghan for being a guest on LM4LM!Have feedback for me? Please send me questions, comments, constructive criticism, and anything else that comes to mind at rothleyk@gmail.com.I've got a website, although it’s bare bones! Find me online at: www.thelibrarianmarketer.wordpress.com. (It's pretty basic right now but feel free to contribute anything). There is a quick 3-question survey you can take, too. Until next time! Intro & Outro Music Credit: Royalty Free Music by MusicUnlimited from Pixabay. By accessing this Podcast, I acknowledge that the entire contents are the property of Katie Rothley, or used by Katie Rothley with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of Katie Rothley. This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.
Hey I’m back! And here is episode 11, which was originally recorded in December of 2022 (last year) and has minimal edits! Apologies for the long spell of silence. I plan to not go so long between episodes again, but you know how life can be! Also, it was pointed out to me that I need to use balancing in my edits, and once I figure out how to do that on Soundtrap, it’s on! So please know that I do appreciate any feedback you share with me!This podcast episode features guest speaker and well-known marketing guru, Ann Gynn, and I am really grateful to her for taking time out of her busy schedule to talk:With over 20 years of experience in journalism, marketing, PR, and content marketing, Ann Gynn is the sole proprietor of G Force Communication: https://gforcecommunication.com/Ann is the editorial consultant at the Content Marketing Institute. She edits its daily blog (200,000+ subscribers) and has written over 100 articles on varying content topics. She also consults as editorial director for The Tilt, a content resource to help content creators become content entrepreneurs.Her clients include start-ups, growing businesses, nonprofits, foundations, and special public-private partnership initiatives.Among her recent speaking engagements: Creator Economy Expo, Content Marketing World, Maine Credit Union Marketing Council, Public Relations Society of America, and American Society of Journalists and Authors.An Accredited Public Relations professional, Ann was named Cleveland Communicator of the Year by the International Association of Business Communicators and has won awards for her public relations work.She earned her undergraduate degree in journalism from Ohio University and her master’s degree in applied communication and research methodology at Cleveland State University.Thank you again to Ann for being a guest on LM4LM!Have feedback for me? Please send me questions, comments, constructive criticism, and anything else that comes to mind at rothleyk@gmail.com.I've got a website, although it’s bare bones! Find me online at: www.thelibrarianmarketer.wordpress.com. (It's pretty basic right now but feel free to contribute anything). There is a quick 3-question survey you can take, too.Until next time!Intro & Outro Music Credit: Royalty Free Music by MusicUnlimited from Pixabay.By accessing this Podcast, I acknowledge that the entire contents are the property of Katie Rothley, or used by Katie Rothley with permission, and are protected under U.S. and international copyright and trademark laws. Except as otherwise provided herein, users of this Podcast may save and use information contained in the Podcast only for personal or other non-commercial, educational purposes. No other use, including, without limitation, reproduction, retransmission or editing, of this Podcast may be made without the prior written permission of Katie Rothley.This podcast is for educational purposes only. The host claims no responsibility to any person or entity for any liability, loss, or damage caused or alleged to be caused directly or indirectly as a result of the use, application, or interpretation of the information presented herein.