Follow along with this practical online Masterclass with IPBN member Carlos Justino, an expert in AI-driven business strategy and digital transformation. In this one-hour session entitled "Smart Growth on Social Media: Strategies, Trends and AI-Powered Automation," Carlos guides us through the evolving social media landscape, sharing actionable insights on how businesses—especially SMEs—can move beyond outdated tactics to achieve smarter, more sustainable growth.

Whether you're B2B or B2C, building brand awareness or trying to convert customers, this Masterclass can help you understand how to harness AI tools, strategy, and storytelling to drive results without draining your team’s time or creativity.

What we learnt:

• What works now o ...