Episode notes
You’re putting in the work to generate leads… so why are so many slipping through the cracks? In this episode, we sit down with one of our sales specialists to unpack a major issue we see across manufacturing and B2B companies: poor follow-up is quietly killing revenue. In fact, up to 80% of leads go untouched or underutilized—not because they’re bad, but because the process is broken. We dig into: Where leads actually get lost after they convert The real cost of slow (or nonexistent) follow-up Common CRM mistakes that sabotage sales efforts How HubSpot automation can ensure every lead gets timely attention The role of CRM hygiene in closing more deals Simple fixes you can implement right away Plus, we play a round of “Love It, Hate It, or Indifferent” on hot-button sales and marketing topics from automated emails to speed-to-lead expectations. I ...