In episode 3 of the IJK Podcast, I am joined by Lauren Petrullo to discuss the latest trends in e-commerce and the rise of social commerce. Lauren is a former Disney Innovation Catalyst, now turned social commerce specialist and multi founder.

She is the CEO and Founder of Mongoose Media, a full service advertising agency, and Asian Beauty Essentials.com, an e-commerce website. Lauren has been named the winner of Prism’s Top 100 Marketing & Advertising Leaders and has been featured in Forbes, Inc.com, Yahoo, Shopify, Advertising Week and ComputerWorld to name just a few.

Lauren and I discussed a variety of topics related to social commerce and e-commerce. We discussed the rise of social commerce, the latest e-commerce trends, how Chinese e-commerce platforms like Temu and Shein are disrupting the global online shopping sector, t ...